Reflects how a brand's momentum score has changed over time based on monthly market movement, business volume, baseline movement, and related activity.
Across these trends
Growing
85 vendors
Milk Kefir
A fermented dairy beverage with high probiotic content, beneficial for digestion and immune support. Ideal for consumers looking to improve gut health naturally.
Breakout
100 vendors
Skyr Yogurt
An Icelandic dairy product similar to yogurt, rich in protein. A popular snack for health - conscious people.
Online presence
Website
www.chobani.com/home
Instagram
chobani
TikTok
chobani
Retailer reviews
What retailers are saying on reviews
Quality
4.6
Positive
The product has consistent quality, high protein - calorie ratio, and consistent flavors. It is well - received by customers and is a reliable staple.
Negative
Some flavors are too sweet, and there are issues with high sugar content.
Pricing
4.1
Positive
The prices are affordable and competitive, and there are no price complaints.
Negative
There are price competitiveness issues.
Packaging
4.8
Positive
The packaging is good for stocking, solid, with few leaks and no damaged items.
Marketing Support
3.9
Positive
There is regular advertising and effective promotions.
Negative
There is a lack of promotional support, product samples, and product demos.
In-Stock
4.8
Positive
There are few stocking issues, good stockability, and frequent restocking. Most sizes sell well and are widely available.
Negative
There are stock shortages of key varieties and product discontinuations, and some flavors and specialized options have slow sales.
Innovation
4.2
Positive
There is continuous innovation, an innovation focus, and efforts to address the sugar issue.
Negative
There is a lack of unique perception.
AI generated from our retailer reviews
Generated on November 2nd, 2026
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Retail intelligence
Retail Trust Index
62/100
Brand has limited data. Score not available.
Top 87% In Fresh & Frozen
How is retail trust index (RTI) calculated?
Consumer review insights
Recoup is promising. It has appealing, well-functioning packaging with eye-catching colors, clear product info, and a preferred design. It offers a variety of flavors, and watermelon has good value.
Uniqueness & Strength
The brand stands out with packaging that catches attention, flavor variety that helps drive discovery, and product details that are easy for shoppers to understand.
Repeat purchase
5.85%
5.85% of retailers mentioned repeat customers or repeat purchases.
Sentiment overview
Positive 70%
Neutral 20%
Negative 10%
New Product Launches
600
400
200
0
Jan
Feb
Mar
Apr
Funding rounds
$1.7M
Round A
last month
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How this brand performs across independent retailers like yours
Velocity and demand shifts before they hit mainstream
Where it stands against direct category competitors