First Aid Beauty Reviews & Retail Intelligence

First Aid Beauty

89/100

Overview

Online presence

Products

Similar brands

Retailer intelligence

Market signals

First Aid Beauty

89/100

First Aid Beauty offers problem-solving skincare essentials including moisturizers, cleansers, body scrubs, and treatment pads, all designed for sensitive skin with vegan, cruelty-free, irritant-free formulations that deliver clinically proven results for everyday skin concerns and SOS moments.

firstaidbeauty.com

Overview

Online presence

Products

Similar brands

Retailer intelligence

Market signals

First Aid Beauty

89/100

Facial Care

Personal Care

Cosmetics

Beauty & Wellness

Facial Care

Personal Care

Cosmetics

Beauty & Wellness

Overview

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Basic information

Category

Facial Care, Personal Care, Cosmetics +1

Company type

Private

Employee number

51-200

Established

2016

Location

Social media

Across these trends

Growing

100 vendors

Personalized Skincare

Customized skincare products and routines based on individual skin needs. Attracts consumers seeking targeted skin solutions.

Breakout

65 vendors

Liquid Bandage

A wound - care product that creates a protective seal on minor injuries. Ideal for retailers to stock due to its high demand.

Breakout

100 vendors

Skin Barrier Repair

A skincare concept focused on restoring the skin's outermost layer. It helps maintain skin's moisture and resist irritation, popular among people with sensitive skin.

Growing

98 vendors

Acne Foaming Wash

An over - the - counter acne treatment with foaming wash form, effective for acne - prone skin. Targets consumers seeking acne solutions.

Growing

96 vendors

Bifida Cream

A skincare cream with Bifida ferment lysate, offering skin - repair and anti - aging benefits. Ideal for those seeking probiotic - based skincare.

Growing

100 vendors

Daily Foaming Cleanser

A skincare product for daily facial cleansing. Suitable for various skin types, maintaining skin's moisture balance.

Retail intelligence

Retail Trust Index

89/100

Top 99.64% In Facial Care

How is retail trust index (RTI) calculated?

Consumer review insights

Recoup is promising. It has appealing, well-functioning packaging with eye-catching colors, clear product info, and a preferred design. It offers a variety of flavors, and watermelon has good value.

Uniqueness & Strength

The brand stands out with packaging that catches attention, flavor variety that helps drive discovery, and product details that are easy for shoppers to understand.

Repeat purchase

5.85%

5.85% of retailers mentioned repeat customers or repeat purchases.

Sentiment overview

Positive 70%

Neutral 20%

Negative 10%

New Product Launches

600

400

200

Jan

Feb

Mar

Apr

Funding rounds

$1.7M

Round A

last month

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How this brand performs across independent retailers like yours

Velocity and demand shifts before they hit mainstream

Where it stands against direct category competitors

Brand Trajectory